One of the best things about starting your own business is not having a boss. It is also a horribly inaccurate lie. The reality is, one gets much more freedom, but a disproportionately more amount of responsibility. While its true I don't have a boss, I do have responsibilities to different groups of people.
The obvious one is the shareholders of the company. In fact, I have a fiduciary and legally binding responsibility to them. But, there are three other groups that I am responsible to as well: employees, customers, and the public (in the form of the brand)
So who is the boss? Well, there are several:
The Customer
The Employee
The Brand
The Board
The Internal Referee
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